James Gilbert

James Gilbert has over two decades of experience in the motorsports and automotive industries. Currently serving as the Head of Motorsport (4 Wheel) EMEA for Monster Energy since January 2012, James manages 4 wheel motorsport initiatives, athlete management, and marketing for the brand across Europe, the Middle East, and Africa, including leading Gymkhana GRiD events. Prior experience includes founding the Fueltopia Barrel Sprint and Fueltopia LTD, a performance car blog with significant follower engagement. James has also contributed to digital marketing efforts for Powerboat P1 Management Ltd, produced video road tests for WhatCar? at Haymarket Publishing, and owned a performance car parts retail outlet. Educational background includes studies at St. Joan of Arc High School and Worcester Technology College.