Mehak Batra

Mehak Batra is an accomplished analytics and marketing professional with extensive experience in global marketing and communications. Currently serving as the Analytics & CRM Manager for the international marketing group at Monster Energy, Mehak oversees analytics and CRM functions across APAC, LATAM, and Canada. In addition, Mehak leads North America and LATAM operations at Black Box Studios, specializing in sound design and music production. Previous roles include Sr. Digital Analyst and Social Media Analyst for Hyundai & Genesis at INNOCEAN USA, where significant contributions were made to social analytics and campaign execution. Mehak also worked as a Marketing Consultant at LT Foods Americas, a Sr. Digital Strategist at Edelman for major clients including Shell and Microsoft, and held various production roles in the film industry. Mehak holds a PG Diploma in Advertising and Marketing Communications from Xavier Institute of Communications and a Bachelor's degree in Journalism and Mass Communication from Guru Gobind Singh Indraprastha University.