Montage Marketing Group
Mercedita Roxas-Murray is a marketing veteran with over 20 years of experience in the industry. Currently serving as CEO of Montage Marketing Group, LLC since 2014, Mercedita leads a marketing solutions company that specializes in experiential marketing for government and commercial clients in the metro DC area. Previously, as Executive Vice President at RedPeg Marketing from 2002 to 2014, Mercedita restructured the client service department to achieve high client satisfaction and retention. Additional experience includes roles as Marketing Manager at Swatch Group and PR Account Director at Bates Advertising, where marketing plans were developed for notable clients such as Revlon and Heineken, alongside special event production. Mercedita's early career also includes participation in the Japan Exchange and Teaching Program. Mercedita holds a degree from the University of Michigan.
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Montage Marketing Group
Montage Marketing Group, LLC is a minority and woman-owned small business dedicated to fostering and delivering world-class campaigns. We provide big-agency, integrated marketing with small business focus, attention and efficiency. We deliver client solutions that are powerful and realize the big ideas that move your business forward. ‘Montage’ is the process or technique of selecting, editing, and piecing together separate sections to form a continuous whole. In that spirit, the Montage name reflects the putting together of the right elements to form a whole picture of and for its clients. We provide value to the market in 3 ways: Montage Experiential : We deliver effective integrated experiential marketing Montage Portal : We support a brand’s procurement process by connecting them to the marketing small business marketplace Montage Resources : We promote small business value by providing tangible tools and resources for small business marketers Services We create customer experiences bookended by marketing tools meaningful to your customer and drive result We understand the audience and the business purpose of the marketing: Audience intelligence Data and market analysis Strategic approach We ignite the audience through: Program Management Concept development Creative Production Staffing Customer Experiences We motivate and track audience action: ROI modeling Customer journey tracking Campaign Optimization Campaign Support Advertising PR Social Digital Sweepstakes & Promotions Size: Woman Owned Small Business (WOSB) Cage Code: 7BCV5 DUNS: 079711301 NAICS: 541613-Marketing Consulting Services, 541810-Advertising Agencies, 541820-PR Agencies, 541830-Media Buying Agencies, 541840-Media Representatives, 541850-Outdoor Advertising, 541860-Direct Mail Advertising, 541870-Advertising Material Distribution Services, 541890-Other Services Related to Advertising 541910-Marketing Research and Public Opinion Polling