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Veronica Edgar

Lead Marketing Effectiveness Analyst

Veronica Edgar is a seasoned marketing effectiveness analyst with extensive experience in data analysis and commercial insights across various industries. Currently, at Moonpig since September 2020, Veronica holds the position of Lead Marketing Effectiveness Analyst, while also contributing as Diversity and Inclusion Co-Chair and Chair of the Gender Balance Network. Prior roles include Commercial Analytics Manager at giffgaff, where actionable insights on key business metrics were delivered, and Business Intelligence Analyst, focusing on data analysis and reporting. Previous experience includes a Data Analyst position at Tesco Mobile, providing timely reports on market insights, and Market Researcher at Oxford Brookes University. Veronica began her career as a Marketing and Communications Intern at GE Healthcare. Educational qualifications include a Bachelor of Science in Business, Management, and Marketing from Oxford Brookes University.

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