Michael Tiedemann, BFA, MBA

Michael Tiedemann has a diverse work experience in the field of brand marketing and creative direction. Michael currently holds the position of Principal and Brand Marketing Director at M! Brand Consulting since December 2018. In 2019, they became the Chief Marketing Officer at RevBio, Inc. Additionally, they have been an Executive Creative Director at MORE Advertising since February 2022.

Prior to their current roles, Michael has held significant positions at Rightpoint, where they served as Executive Creative Director for the East Coast from November 2017 to December 2018. During their tenure, they led national creative accounts for clients like Sam Adams Beer and Angry Orchard Cider, and played a crucial role in agency growth through new business strategies and winning major accounts.

Before joining Rightpoint, Michael spent a significant part of their career at Digitas North America. Michael served as the SVP and Group Creative Director from August 1999 to October 2016. During this time, they led the creative relationship for various esteemed clients like Bank of America and General Motors, overseeing large-scale website executions, new vehicle launches, and promotional campaigns. Michael was responsible for leading cross-capability teams consisting of a diverse range of professionals.

Michael also had a stint at Digitas Health, where they served as the SVP and Executive Creative Director from August 2010 to August 2013. Michael made significant contributions during their tenure, establishing the Boston office as a "Center of Excellence" for Digital Pharma Marketing and winning several key accounts. Michael played a crucial role in growing the Healthcare Practice revenues from zero to $9MM annually.

Overall, Michael Tiedemann's work experience highlights their expertise in brand marketing, creative direction, and their ability to drive growth and success for the companies they have worked with.

Michael Tiedemann has a Master of Business Administration (M.B.A.) degree in Marketing/Marketing Management from Cornell University's Johnson School of Business. Prior to that, they obtained a Bachelor of Fine Arts (B.F.A.) degree in Advertising and Graphic Design from the School of Visual Arts. Michael completed their high school education at The Waldorf School of Garden City.