Florencia Pan Arcelus, MBA, has extensive experience in marketing and management, currently serving as Gerenta de Marketing, Loyalty & e-Commerce at Mosca Hnos. since August 2018 and as Co-Founder of MoscaLab since October 2020. Prior to these roles, Florencia held the position of Gerente de Marketing at 20th Century Fox for the Uruguay and Paraguay markets from March 2013 to August 2018. Additional roles include Trade Marketing at Kimberly-Clark and Unilever, Jefe de Marketing at Life Cinemas, Directora de Cuentas at Águila Comunicación, and Ejecutiva de Cuentas at Branding BBDO. Florencia began the professional career as Asistente de derechos fonomecánicos at AGADU. Academic qualifications include a Licenciatura en Comunicación Social from Universidad Católica del Uruguay, a Posgrado de especialización en Marketing, and an MBA in Maestría en Gerencia y Administración from Universidad de la República.
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