Joginder Singh Dahiya

Managing Director Middle East at MOTUL

Joginder Singh Dahiya has extensive work experience in the lubricants industry. Joginder Singh started their career in 1991 as a Marketing Executive/Management Trainee at Onida, where they were responsible for marketing various electronic products. Joginder Singh then moved on to Bajaj Auto Ltd in 1993, where they worked as a Sales Officer, accountable for motorcycle, scooter, and three-wheeler sales in multiple states.

In 1996, Dahiya joined Shell as an Area Sales Manager, where they played a role in expanding the fuel station network and appointing distributors in Uttar Pradesh and Bihar. Joginder Singh worked at Shell until 1999 and then joined British Petroleum (BP) as a Regional Sales Manager for the Middle East. During their tenure at BP, they held various roles, including Regional Sales Manager for the Middle East, Regional Sales Operations Manager, and eventually became part of the emerging leader program.

In 2009, Dahiya joined Woqod (Qatar Fuel) as the Head of the Lubricants Business Unit. Joginder Singh played a significant role in building and developing the company's lubricants brand from scratch. Joginder Singh created a product brand architecture, launched a complete product range, and expanded distribution across the Middle East.

From 2014 to 2016, Dahiya worked at LUKOIL as the Sales & Marketing Director for Automotive & Industrial Lubricants. Joginder Singh successfully established the brand within the Middle East and Subcontinent, appointing major country distributors.

In 2016, Dahiya joined GP Global MAG LLC as the Director of Sales Marketing. Joginder Singh had complete P&L responsibility for the MAG Lubricants business, managing in-house brands and third-party blending. Joginder Singh achieved significant milestones by securing large distributors in the Middle East and Africa.

From 2019 to 2020, Dahiya served as the Managing Director of the Lubricants Business at Conoil PLC, a Nigerian oil company. Joginder Singh was responsible for overall business operations and achieved remarkable growth in sales and profits.

Currently, Dahiya holds the position of Managing Director Middle East at MOTUL, a French lubricants company. Joginder Singh handles all the countries in the Middle East, Levant, Afghanistan, and Pakistan. MOTUL is renowned for its power-sports, automotive, marine, and heavy-duty lubricant products.

Joginder Singh Dahiya's education history includes:

- Obtained an MBA & Bsc degree in Sales & Marketing from Indian Jobs and Careers from 1987 to 1991.

- Completed schooling in boarding from grade 6th to 12th at King George Royal Indian Military School Dholpur, specializing in Physics, Chemistry, Maths, and Biology from 1980 to 1987.

- Completed KG1 to 6th at Kendriya Vidyalaya from 1963 to 1980.

- Pursued an Executive MBA course in Organizational Leadership at INSEAD from 2008.

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Timeline

  • Managing Director Middle East

    January, 2020 - present