Francesca Pappalardo

Francesca Pappalardo is a seasoned professional in customer relationship management with extensive experience in the iGaming sector. Currently serving as a Customer Relationship Management Consultant at FP Marketing since May 2022 and as Head of CRM at Mowigo Enterprises Inc. since September 2022, Pappalardo has demonstrated success in developing and executing impactful CRM strategies that enhance customer satisfaction and retention. Previously, Pappalardo held key roles at William Hill International as CRM Manager and Promotion & Content Executive, and at Evolution Gaming in various managerial and customer support positions. Pappalardo holds an MBA and a Bachelor of Business Administration, complementing a rigorous career with solid educational credentials.