Catherine Lacroix

Catherine Lacroix has extensive experience in digital communication and marketing within the retail sector, holding various key positions at Mr.Bricolage since 2003. Currently serving as Responsable communication digitale and Chef de projet Market Place, Catherine leads the MarketPlace project, managing logistics, IT flows, and customer relations. Previously, as Category Manager Quincaillerie Outillage, Catherine oversaw a significant budget and a team of 11, defining category strategies and optimizing assortments. Earlier roles included marketing responsibilities at Carrefour, where Catherine managed product lines and developed communication strategies across beauty and hygiene categories. Catherine holds an Executive MBA in Web Marketing Strategies and Digital Communication Projects from VISIPLUS academy, along with a solid educational background in marketing and commercial techniques.