MRI-Simmons is the leading provider of insights on the American consumer. With thousands of attitudinal and behavioral data points, gathered through ongoing surveys and passive measurement, MRI-Simmons empowers advertisers, agencies, and media companies with deeper insights into the “why” behind consumer behavior.

Research

MRI-Simmons

MRI-Simmons' headquarters in New York, NY, United States

Anna Welch

Michael Higgins

June Shih

Sam Ramachandran

Mark Manders

Anika Ahmed

Dan Zislis

Jim Collins

Mike Drankwalter

Alan Resneck

This department focuses on managing relationships and driving sales through brand partnerships.

Brand Partnerships

This department focuses on overseeing product development, strategy, and market alignment to ensure successful product delivery and innovation.

Product Management

This department specializes in applying data analysis and statistical methods to derive insights and drive decision-making.

Data Science

The Sales and Account Management team at MRI-Simmons is responsible for building and maintaining strong relationships with clients, ensuring their needs are met through expert guidance on consumer insights. This team drives revenue growth by managing key accounts, developing strategic partnerships, and delivering tailored solutions that enhance client satisfaction and engagement with MRI-Simmons’ data offerings. They play a crucial role in translating complex data insights into actionable strategies for agencies, brands, and media companies.

Sales and Account Management

This department focuses on driving revenue through brand partnerships and agency sales initiatives.

Brand Sales

The Marketing and Sales team at MRI-Simmons is responsible for developing and executing strategies to promote the company's consumer insights products and services to advertisers, agencies, and media firms. This team collaborates closely with clients to understand their needs and effectively communicate the value of MRI-Simmons' data, driving sales growth and market presence while enhancing brand awareness through targeted marketing initiatives.

MRI-Simmons

Org chart

Teams

Brand Partnerships

Product Management

Data Science

Sales and Account Management

Brand Sales

Marketing and Sales

Offices

MRI-Simmons

Org chart

Teams

Brand Partnerships

Product Management

Data Science

Sales and Account Management

Brand Sales

Marketing and Sales

Offices

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