MRI-Simmons
Risa Becker is the SVP Research Methods at MRI-Simmons, where Risa has been since January 2020. Prior to this role, Risa held various positions at GfK MRI, starting in the year 2000 as VP Research Operations. Risa also previously worked at GfK Mediamark Research and Intelligence as the VP Research Operations. Risa holds a Doctor of Law degree from American University Washington College of Law and a Bachelor of Arts degree in Linguistics from Binghamton University.
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MRI-Simmons
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MRI-Simmons is the leading provider of insights on the American consumer. With thousands of attitudinal and behavioral data points, gathered through ongoing surveys and passive measurement, MRI-Simmons empowers advertisers, agencies, and media companies with deeper insights into the “why” behind consumer behavior.