MSC Cruises
Allison Baete is an experienced Guest Experience Designer specializing in hotel operations within the cruise division of MSC Group, with a focus on elevating guest satisfaction and aligning design with current trends. With a background in design and project management, Allison has contributed to various roles across leading organizations, including BDO as Design Manager for Global Brand & Marketing, and Cushman & Wakefield as Design Manager. An aesthetic storyteller, Allison has also operated as an Art Director, emphasizing impactful branding and client engagement. Educational achievements include a Bachelor of Arts in Visual Communication from Académie royale des Beaux-Arts de Bruxelles, along with certifications from the University of the Arts London in creative writing, multimedia design, and typography.
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MSC Cruises
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Headquartered in Geneva, Switzerland, MSC Cruises is the world’s third largest cruise lines and the market leader in Europe, South America, the Middle East and Southern Africa, with a strong and growing presence in North America and the Far East. The MSC Cruises fleet consists of 22 modern ships with three new vessels due to be launched in 2025, 2026, and 2027. The Company operates in more than 100 countries around the world, offering cruises across five continents, calling at more than 240 destinations and welcoming more than 180 different nationalities on board. MSC Cruises is firmly committed to achieving net zero greenhouse gas emissions for its marine operations by 2050.