MSC Cruises
Marco Mazzucchelli serves as the Global Head of Digital CRM and Customer Analytics at MSC Cruises, overseeing global Analytics and CRM services since January 2019. Prior to this role, Marco worked at Accenture from January 2011 to December 2018 as a Senior Digital Transformation Manager, focusing on Analytics and Management Consulting for the FMCG Industry, and held various positions related to system integration and customer experience management. Earlier experience includes a Team Lead and Business Analyst role at SMC srl, where Marco implemented ERP solutions and provided customized business intelligence solutions from March 2008 to February 2011, and a Business Analyst position at Accenture from October 2006 to March 2008, specializing in requirements collection and operational metrics. Marco holds a degree in Computer Engineering from Politecnico di Milano and completed further education in Data Science for Managers and Artificial Intelligence at EPFL in 2020.
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MSC Cruises
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Headquartered in Geneva, Switzerland, MSC Cruises is the world’s third largest cruise lines and the market leader in Europe, South America, the Middle East and Southern Africa, with a strong and growing presence in North America and the Far East. The MSC Cruises fleet consists of 22 modern ships with three new vessels due to be launched in 2025, 2026, and 2027. The Company operates in more than 100 countries around the world, offering cruises across five continents, calling at more than 240 destinations and welcoming more than 180 different nationalities on board. MSC Cruises is firmly committed to achieving net zero greenhouse gas emissions for its marine operations by 2050.