MSE Group (previous known as XLE group) was founded in 2009, with the passion of bringing basketball closer to Vietnam’s young generation as well as growing sports in Vietnam. After 11 years, we have own many well-known brands such as Saigon Heat, VBA Vietnam Basketball Association, VUG Student Playground (XLE Sport Organizations), SSA Sport Skill Academy (XLE Academy), NUC (National University Championship)
(XLE Sport Marketing &amp; Media Agency) with a lot of other sports projects/business.

XLE is the place that we focus on our people as the top priority, with the “People first” culture, this where you can grow your dreams/ future. In XLE, you can develop your ideas and work with passion. We believe that, by creating an environment where you can be yourself, this will help our company develop and achieve successes.

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Saigon Heat is a professional basketball team who represents Viet Nam in the Asean Basketball League. The Heats inaugural season ran from January – June 2012 and has been evaluated as one of the most impressive sporting events in Viet Nam. Saigon Heat is more than a just a Basketball Game, it is a sporting entertainment experience.
Visit SGH at: www: http://saigonheat.com/

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SSA Sports is a unique multi-sports training school that currently coaches soccer and basketball. Beside coaching, SSA Sports also organizes sports leagues, tournaments and community events. We will connect the community, both expat and local, and positively impact lives through our sports related activities.
Visit SSA at: http://ssasports.vn/

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Vietnam University Games (VUG) is a premier sports competition platform for universities in Viet Nam with focus on building the pride and loyalty of the students with their schools through sports activities.
Visit VUG at: http://vug.vn/
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VUG, together with SSA Sports and Saigon Heat team, aims to change the dynamics of sports industry in Viet Nam by creating self-financed and sustainable business models.

MSE Group

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