KB

Kari Bowman

Associate Director, Business Intelligence at MullenLowe Mediahub Global

Kari Bowman has a diverse range of work experience in the field of media and advertising. Kari started their career as an intern at GroupM in 2014, working with the Research Implementation Team. In 2015, they interned at Horizon Media in the Channel Insights & Media Research department.

Kari continued with Horizon Media and took on roles of increasing responsibility. From 2016 to 2017, they worked as an Assistant Strategist, conducting research and providing insights in the Channel Insights & Media Research field. Kari then progressed to the role of Strategist from 2017 to 2018. In this position, Kari continued to analyze media channels and provide valuable strategic recommendations. From 2018 to 2019, they worked as a Remote Freelance Employee in the same department, further honing their skills in channel insights and media research.

In 2019, Kari joined Spectrum Reach as an Account Planner, where they were responsible for developing and executing media plans. Later that year, they moved to WorkReduce as a Digital Analyst, focusing on analyzing digital marketing campaigns.

Currently, Kari is employed at Mediahub Worldwide as a Senior Analyst. Their primary responsibilities include providing campaign insights and managing campaigns. Kari started this role in 2020 and in July 2021, they were promoted to Manager, Campaign Insights.

Kari Bowman completed their high school education at Huntington High School from 2008 to 2012, earning a High School Diploma. Kari then attended the University of Massachusetts Amherst from 2012 to 2016 and graduated with a Bachelor's degree in Communication, General. In 2015, Kari also had the opportunity to study abroad at the Universitat Autònoma de Barcelona, focusing on ISA International Studies, Business & Culture.

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