Fahmeeda Cassim-Surtee

CEO, DStv Media Sales at MultiChoice Group

Fahmeeda holds a variety of qualifications in Media Management, Strategic Marketing, Strategic Planning, Business Management, and Journalism. Cassim-Surtee began her career as a sports journalist and has worked for City Press and SABC Radio.

She joined the MultiChoice Group in 1998 and has since held a variety of positions within DStv Media Sales, the advertising and sponsorship arm of the business. Comments about her work, “I love it because I don’t treat it as a job. It’s integrated into my life. It’s different every day. I like the opportunity to influence people and create change. Never one to shy for a challenge, Cassim-Surtee lives by the motto, ‘I can do anything even if it scares me.’


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