Jane McFadden

Jane is the Executive Director of the Kitsilano West 4th Avenue Business Association. The association represents hundreds of businesses and property owners on the renowned Kitsilano high street of West 4th Avenue. Jane is responsible for the marketing, events, public art, security, public realm and general operations of the neighbourhood. With a passion for small businesses and a history of work in non-profits, Jane advocates for the businesses and community that make Kitsilano so special and unique. Prior to this work, Jane owned and operated several retail locations that were voted Best Store in Vancouver for several years. Jane has served on several Boards in Vancouver and volunteers with community partners regularly. A proud graduate of UBC and mother of three, Jane strives to make a positive impact in both her personal and professional life.