Alison O'Keeffe

Alison O'Keeffe is an experienced Category Manager with a focus on the dairy, frozen, and cooked meats sectors. Currently serving as Category Manager (Head of Trading MRPI) for both Dairy and Protein & Meals at Musgrave since August 2022, Alison previously held multiple roles at Coles, including Business Category Manager for meat and Senior Category Manager for meat. Earlier experience at Sainsbury's encompassed various buying positions, from Senior Buyer in Bakery to Junior Buyer in Fruit, showcasing a diverse expertise in food categories. Alison began a career in quality assurance as a Quality Assurance & Control Technician at Kerry in 2009, following a Bachelor of Science in Food Business from University College Cork.