Edel Russell

Edel Russell is an accomplished professional with extensive experience in innovation and consumer strategies within the retail sector. Currently serving as the Insight & Innovation Director at Musgrave Limited since April 2021, Edel has previously held various key roles at Musgrave Retail Partners Ireland, including Innovation & Consumer Director, Innovation, Consumer & IT Director, Head of Innovation, Category Manager, and Trading Manager from April 1994 to March 2021. Edel's expertise encompasses the establishment of strategic innovation teams, development of category strategies across food portfolios, and commercial management of diverse trading portfolios. Edel holds a degree in Commerce, with a focus on Marketing and Management, from University College Cork, earned between 1989 and 1993.