Jordan Poortenga is the VP of Data Analytics at Mutually Human. Prior to this, they were the owner and Sr. Analyst of Mirrorlytics from February 2017 to August 2022. There, they provided analytical support for campaigns and conducted ADHOC research projects. Jordan also implemented "Objective and Key Result" for clients, tracked and visualized key performance indicators related to Objective and Key Results, and provided client marketing teams with analytical support for campaigns.
Before Mirrorlytics, Jordan was a Loan Officer/Data Analyst at Bankable from June 2016 to June 2017. There, they processed potential client applications for small business loans, gathered required documentation and evaluated the credibility of potential candidates, conducted primary research on existing clientele through survey instruments, created a decision support infrastructure to visualize departmental performance and strategies, and generated reports and data visuals to various levels of management upon request.
Before Bankable, Jordan was a Program Manager at Loyalty Research Center from August 2014 to May 2016.
Jordan began their career as an intern in Real Estate Development at Ultra Steak from January 2014 to August 2014.
Jordan Poortenga finished their undergraduate degree at Anderson University with a Bachelor of Arts in marketing.
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