My Food Bag
Ellie Hackshaw is an experienced Ecommerce Manager currently part of the Growth Team at My Food Bag since April 2018, with a focus on driving reactivation and retention growth through Salesforce leadership, discounting budget management, and customer insights. Prior to this role, Ellie served as a Brand Manager and Communications Manager at Nadia Lim Media, overseeing digital media and ecommerce platforms. Previous experience includes working as a Brand and Insight Executive at Spark New Zealand and multiple roles at DDB, including Studio Assistant and Account Services Intern. Ellie holds a Bachelor of Communications from Auckland University of Technology and has also pursued a Bachelor of Engineering at The University of Auckland.
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My Food Bag
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My Food Bag is a New Zealand meal kit home delivery service providing customers with ingredients and recipes to cook meals.