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Irina Patrusheva

Senior User Acquisition Manager at My.Games

Irina Patrusheva is a seasoned professional in user acquisition and marketing, currently serving as a Senior User Acquisition Manager at MY.GAMES since February 2023, where the focus is on sourcing new traffic and connecting with advertising platforms and partners. Prior experience includes a similar role at VK from April 2021 to February 2023, contributing to user acquisition for major e-commerce projects and games, and a lecturer position in marketing at GeekBrains. Previous roles at Mail.ru Group involved managing user acquisition through various channels, including Facebook and Google, and overseeing games and e-commerce monetization. Early career experiences include a Siebel Developer position at Техносерв and a Content-Manager role at Moscow Financial Club. Irina holds a Master's degree in Applied Economics and a Bachelor's degree in Public Administration from the Higher School of Economics, as well as a Bachelor's degree from the University of Agder.

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