MyFitnessPal
Eric Holdener is a Product Analyst at MyFitnessPal, specializing in metrics monitoring, KPI refresh, and data analysis to support product strategies. Previously, Eric held roles as an Associate Product Analyst at Skupos Inc., where product categorization efforts significantly boosted categorized sales, and as a Junior Data Analyst. Eric also served as a Media Analyst at JP Marketing, employing complex data to inform media strategies, and contributed as a Marketing Intern at both Betts Company and California State University, Fresno. Eric holds a Bachelor of Science in Marketing and a Minor in Data Analytics from California State University, Fresno, complemented by a management course at La Salle BCN.
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MyFitnessPal
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MyFitnessPal is a health smartphone app that tracks nutrition, exercise, and diet. The smartphone app provides powerful tools that make it easier for everyone to live a healthier life by tracking meals and physical activity. It uses gamification elements to motivate users. To track nutrients, users can either scan the barcodes of various food itemsor manually find them in the app's large pre-existing databaseMyFitnessPal’s vision is to make good health attainable and sustainable for everyone. Powered by a community of more than 80 million, MyFitnessPal is the leading resource for taking charge of daily health and provides users with a one-stop-shop to eat better and get fit.MyFitnessPal was established in 2005 and is based in San Francisco, CA, United State.