Regina Lai is an experienced project manager currently overseeing destination weddings at Switzerland Tourism and managing MICE Asia projects at Switzerland Convention & Incentive Bureau, both since 2022. Prior experience includes six years as Senior Business Development Manager at Beau-Rivage Palace Lausanne, where Regina handled business development across various key markets and led PR and marketing efforts for Greater China and the destination wedding segment. Career highlights feature roles at prestigious establishments such as Shangri-La Group, The Landmark London, and Grand Hyatt Hong Kong, alongside a comprehensive educational background in international hospitality management from EHL, digital marketing from Udacity, and strategic hospitality leadership from Cornell University.
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Switzerland Convention & Incentive Bureau (SCIB)
The Switzerland Convention & Incentive Bureau is a national non-profit-making organisation, representing the leading conference destinations, national event organisers as well as transport companies. As a central enquiry contact, the Switzerland Convention & Incentive Bureau offers free of charge independent assistance in planning your event in Switzerland. Our services: The Switzerland Convention & Incentive Bureau would like to extend to you, free of charge, the following services: Researching appropriate destinations & venues Submitting contacts & information Assisting with site inspections Save time and talk to us! We would be delighted to work with you on future proposals. If you would like to discuss any upcoming event or would like to meet, please do not hesitate to contact us. Best regards, your SCIB team