Melissa Hahl

Melissa Hahl is an accomplished marketing professional with extensive experience in online and digital marketing. Currently serving as Online Marketing Manager at Mytheresa since August 2021, Melissa oversees global budget allocation for SEA campaigns and manages product data feeds to enhance campaign performance. Prior roles include Junior Online Marketing Manager at Mytheresa, where budget allocation across Paid Search campaigns was a key responsibility, and Digital Marketing Specialist at ContractZen, focusing on Paid Search and social media management. Melissa also held the position of Head of Marketing at Kiuas, where brand identity development was emphasized, and a Digital Marketing & Communications Trainee role at Wärtsilä. Educationally, Melissa holds an MSc in Fashion, Design & Luxury Management from Grenoble Ecole de Management and a BSc in Economics and Business Administration with a focus on Marketing from Aalto University.