Cicrm Adeboye Anjorin. Mnim McIm, Apcon (UK)

Head Of Marketing And Corporate Communications at NairaBET

Adeboye Anjorin has extensive experience in marketing and brand management. ADEBOYE is currently the Head of Marketing at NairaBET since 2022. Prior to this, they worked as the Marketing and Communications Manager at OPay from 2021 to 2022.

From 2020 to 2021, Adeboye worked as the Assistant Head of Marketing and Brand Management at Alafia Distribution Nigeria Ltd, where they developed and executed marketing strategies to grow brand acceptance, loyalty, and market share.

Before that, they held various roles at GDM Group from 2016 to 2020, including Brand & Marketing Operations Manager, Marketing Operations Lead, and Senior Marketing Operations Specialist. In these positions, they delivered and executed annual brand plans, managed brand performance, and oversaw marketing campaign projects.

From 2015 to 2016, Adeboye worked as the Senior Sales & Marketing Lead at Pavoreal Distribution Ltd, where they oversaw sales and promotion activities and managed distribution and sales activations.

In 2014, they worked as the Sales and Project Operations Lead at Diamond Ink Ltd.

Adeboye Anjorin has a strong background in marketing, brand management, and project management.

ADEBOYE ANJORIN holds a Master's degree in Psychology from Unicaf University, which was earned from 2023 to 2024. ADEBOYE also obtained a Professional Advertising Practitioner Certification in Media and Advertising from the Advertising Regulatory Council of Nigeria (ARCON) from 2022 to 2023. In 2019 to 2020, they completed the Chartered Professional Diploma in Marketing with a focus on Brand Management and Strategic Marketing from CIM | The Chartered Institute of Marketing. Additionally, ADEBOYE ANJORIN received a Certification in Entrepreneurship/Entrepreneurial Studies from Lagos Business School, Pan-Atlantic University, in 2022. Further enhancing their skills, they completed courses in Effective Business Communication from Harvard Business School Online in 2020 and in Contract Law from Harvard University in the same year. Moreover, they acquired expertise in Digital Marketing from Udemy Academy in 2020. Earlier on, ADEBOYE ANJORIN earned a Post Graduate Degree in Customer Relationship Management from the Chartered Institute of Customer Relationship Management in 2016 to 2017 and became a Graduate Member of the Nigerian Institute of Management(Chartered) in the same period. Additionally, they hold a High National Diploma (upper credit) in Business Administration and Management from Yaba College of Technology, Yaba, Lagos, which was obtained from 2014 to 2016.

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Timeline

  • Head Of Marketing And Corporate Communications

    August, 2022 - present