Naivas Limited
Jeniffer Muriuki is an experienced professional in commercial insights and data, currently leading the digitalization efforts at Naivas Limited since October 2021. In this role, Jeniffer emphasizes consumer-centric decision-making and has previously served as a Lead Data Analyst, focusing on consumer segmentation and business intelligence through data analysis. Prior to Naivas Limited, Jeniffer worked at TIFA Research from December 2018 to August 2021 as a Research Data Analyst, utilizing SPSS, R, SQL, and Python for quantitative analysis in market research. Jeniffer's career began at Empirica Africa as a Project Manager, where lead generation and budget formulation were key responsibilities. Jeniffer holds a Bachelor of Science in Statistics and is pursuing a Master of Science in Data Science at the University of Nairobi.
This person is not in any teams
Naivas Limited
Leading Supermarket chain in Kenya with a over 94 outlets across the country. The outlets are spread across a majority of the counties in the country ranging from the large hypermarts to express stores. As a homegrown brand which has been in existence since 1990, our DNA is truly Kenyan. The mission over three decades later still remains to be, offering a world class shopping experience which saw the business set up the very first Foodmarket in the country.