Tariq Farid is a successful entrepreneur with over 30 years of business experience. In 1986, they founded Farid's Flower Shop and served as its owner. In 1989, they founded Northeast Systems Group, Inc. and served as its CEO. In 1999, they founded Edible Arrangements, Inc., EDIBLE BRANDS, LLC, and Netsolace, Inc., and served as their CEO. In 2012, they founded Berry Direct, an Edible Arrangements affiliated company, and served as its CEO. In 2014, they acquired software provider Emaximation and rebranded it as Naranga, where they served as its CEO. In 2017, they joined the International Franchise Association's Member Board of Directors. In 2018, they founded Farids & Co. LLC and served as its Managing Partner. In 2019, they founded Incredible Edibles and served as its CEO.
Tariq Farid attended Harvard Business School in 2015 and completed their Executive Education Program. Tariq also attended Albertus Magnus College from 1989 to 1991, studying General Studies. Tariq also holds a Certified Franchise Executive certification from the International Franchise Association.
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