Salwa Magdy El-Kasabgy

Salwa Magdy El-kasabgy is a strategic marketing consultant with extensive experience in brand development and marketing communications. Currently serving as a Strategic Marketing Consultant at One Stop Shop Sudan, Salwa leads initiatives aimed at empowering Sudanese entrepreneurs during challenging times. As the Chief Executive Officer and Co-founder of Sara Advertising, Salwa focuses on transcending conventional management to embody true leadership and excellence. Additional roles include Director of Marketing and Public Relations at TechnoWelle GmbH and past positions such as Marketing Communications Consultant for NARD POS and Agency Development Manager at new look Advertising agency. Salwa holds a Bachelor of Arts in Library and Information Science from Cairo University and a Leadership & Management degree from the American University of Cairo, with ongoing education as a Trainer of Trainers at Warnborough College.