Nashville Convention & Visitors Corp
Andrea Arnold has over 20 years of experience in marketing and advertising. Andrea began their career as a Marketing Coordinator at CMT - Country Music Television, where they assisted with executing marketing plans and managing merchandise inventory. From 2001 to 2009, they served as a Marketing Manager at Gaylord Opryland Resort & Convention Center, where they created and managed marketing campaigns for the hotel. At LifeWay Christian Resources, they worked as a Marketing Strategist, responsible for the marketing strategy of LifeWay Women's Events. Andrea then joined the Nashville Convention & Visitors Corporation as an Associate Marketing Director. Currently, Andrea is a Marketing Manager at Gaylord Hotels/Marriott International.
Andrea Arnold studied at Walsh College from 1991 to 1995, where they earned a Bachelor of Business Administration degree in Marketing.
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Nashville Convention & Visitors Corp
The Nashville Convention & Visitors Corp brands, sells and markets Nashville as Music City to the world as a premier entertainment destination for travelers who seek authentic and unique leisure and convention experiences. The hospitality industry is a crucial economic engine for Nashville and the state. From the city’s world-renowned honky tonks to the rise of our dining, fashion and sports scene, the world has taken note of Music City’s authenticity, creativity, and Southern hospitality. With convention business as the backbone of our sales activity, our sales staff consistently exceeds aggressive sales goals. Thanks to the Music City Center and Gaylord Opryland Resort, Cvent consistently names Nashville as a top meeting destination. Hotel construction is at a record pace with thousands of projected hotel rooms being added in the next few years. The NCVC produces the city’s two largest, one-day events on July 4th and New Year’s Eve. Both events sell thousands of hotel rooms and generate millions of dollars in direct visitor spending. The NCVC works closely with the City of Nashville and the Mayor’s Office, and we are governed by a volunteer board made up of outstanding community leaders. Our work is guided by the principles laid out in the Music City Brand Promise: The Promise of Nashville — where music is inspired, created, recorded and performed – is to provide the ultimate musical entertainment experience, celebrated throughout our diverse creative, cultural and entertainment offerings, and presented in an authentic, unique, friendly and unpretentious atmosphere. Nashville’s hospitality industry has been on a record-breaking streak of growth in hotel rooms sold and hotel taxes collected for the past decade. The direct impact of the hospitality industry in Nashville is $7 billion annually with more than 16.1 million visitors who came in 2019. Nashville has been named a top global destination by major travel publications.