Nashville Convention & Visitors Corp
Liz McCaslin has extensive work experience in event management and operations. Liz is currently the Director of Events at the Nashville Convention & Visitors Corp. Prior to this role, they served as the Member Services Director at The Golf Club of Tennessee. From 2014 to 2019, Liz was the Senior Director of Events and Operations at the Nashville Sports Council & Music City Bowl. Liz also worked as the Senior Operations Manager at Destination Nashville from 2012 to 2014. Earlier in their career, Liz held roles such as Administrative Assistant & Experiential Marketing at Putnam County Farm Bureau and Physician Extender/Marketing Assistant at Moore Orthopaedic Clinic. Liz worked as a Clinical Coordinator at Steadman Hawkins Clinic and gained experience as the Head Camp Manager/First Aid Provider at Universal Cheerleaders Association. Additionally, Liz worked as a Freelance Assistant at the Cookeville-Putnam County Chamber of Commerce.
Liz McCaslin attended the University of South Carolina from 2006 to 2007, where they obtained a Master of Science degree in Sport and Entertainment Management. Prior to that, they attended East Tennessee State University from 1997 to 2001, acquiring a Bachelor of Science degree in Physical Education with a focus on Athletic Training.
Nashville Convention & Visitors Corp
The Nashville Convention & Visitors Corp brands, sells and markets Nashville as Music City to the world as a premier entertainment destination for travelers who seek authentic and unique leisure and convention experiences. The hospitality industry is a crucial economic engine for Nashville and the state. From the city’s world-renowned honky tonks to the rise of our dining, fashion and sports scene, the world has taken note of Music City’s authenticity, creativity, and Southern hospitality. With convention business as the backbone of our sales activity, our sales staff consistently exceeds aggressive sales goals. Thanks to the Music City Center and Gaylord Opryland Resort, Cvent consistently names Nashville as a top meeting destination. Hotel construction is at a record pace with thousands of projected hotel rooms being added in the next few years. The NCVC produces the city’s two largest, one-day events on July 4th and New Year’s Eve. Both events sell thousands of hotel rooms and generate millions of dollars in direct visitor spending. The NCVC works closely with the City of Nashville and the Mayor’s Office, and we are governed by a volunteer board made up of outstanding community leaders. Our work is guided by the principles laid out in the Music City Brand Promise: The Promise of Nashville — where music is inspired, created, recorded and performed – is to provide the ultimate musical entertainment experience, celebrated throughout our diverse creative, cultural and entertainment offerings, and presented in an authentic, unique, friendly and unpretentious atmosphere. Nashville’s hospitality industry has been on a record-breaking streak of growth in hotel rooms sold and hotel taxes collected for the past decade. The direct impact of the hospitality industry in Nashville is $7 billion annually with more than 16.1 million visitors who came in 2019. Nashville has been named a top global destination by major travel publications.