Shereen Kahla

Shereen Kahla has extensive experience in the banking and marketing research sectors, currently serving as a Mobile Payments Senior Officer at the National Bank of Egypt since 2009. In this role, Shereen has been responsible for developing the NBE prepaid cards strategy and enhancing product offerings. Prior positions at the bank include Marketing Research Officer and Principal Specialist in the Debit Cards Department, where Shereen implemented research initiatives focused on market sizing, customer satisfaction, and brand health. Before joining the National Bank of Egypt, Shereen worked as a Marketing Research Senior Specialist at GfK-Egypt for Marketing Research from July 2007 to October 2009. Shereen holds an MBA with a marketing major from the Arab Academy for Science, Technology and Maritime Transport and a Bachelor's degree in International Business Administration from the University of New Brunswick.