Joe G.

Joe G. is an experienced marketing professional with a career spanning over two decades in the advertising and banking sectors. Currently serving as EVP and Head of Group Marcom at National Bank of Kuwait since April 2012, Joe G. manages brand communication to uphold the organization's mission and values while ensuring brand integrity. In previous roles, Joe G. led advertising and brand management initiatives, positioning NBK as a leader in sustainability through innovative ESG reporting. Additional experience includes serving as Creative Director at Leo Burnett, marketing leadership at Wataniya Airways, and significant roles at Horizon DRAFTFCB and Impact BBDO. Education includes a Master of Arts in Advertising from ALBA, Balamand University, and high school studies in Experimental Science from College De La Sagesse.