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Lisa Lawrence

Marketing Analyst at National CineMedia

Lisa Lawrence has over 25 years of work experience, starting in 1994 at Allied Account Services, Inc. In this role, they served as a Collections Agent, maintaining monthly collections quotas by persuading debtors to pay their overdue balances. Lisa also acted as an intermediary for disputes between clients and customers and located hard-to-find debtors through skip-tracing. From 1996 to 2006, they worked as a Marketing Administrator at the same company, managing all aspects of marketing initiatives and collaborating in the writing of successful RFP responses.

In 2006, Lisa joined National CineMedia (NCM) as an Account Director - Inside Sales until 2009. In this role, they managed sales accounts and provided exceptional customer service. Lisa recently re-joined NCM in 2021 as a Lead Specialist, where they identify lead trends, investigates co-op advertising opportunities, and manages operations for incoming advertising inquiries and co-op advertising efforts. Overall, Lisa has a diverse background in marketing, sales, and customer service.

Lisa Lawrence attended Emerson College from 1988 to 1992, where they obtained a Bachelor of Science degree in Mass Communication/Media Studies. Lisa also completed a minor in Creative Writing & Advertising during their time at the college. In terms of additional certifications, Lisa obtained several LinkedIn certifications, including Advanced Lead Generation in July 2021, and UX Foundations: Content Strategy in July 2020. In June 2020, Lisa earned certifications in Writing a Compelling Blog Post, Business Storytelling with C.C. Chapman, Content Marketing Foundations, Content Marketing: Blogs, Learning to Write Marketing Copy, Market Research Foundations, and Strategic Thinking, all through LinkedIn.

Links

Timeline

  • Marketing Analyst

    March 1, 2024 - present

  • Lead Specialist

    July, 2021

  • Co Op Advertising Lead Co Ordinator

    January, 2010

  • Account Director Inside Sales

    December, 2006