National Western Stock Show
Jessica Salrin is a seasoned professional with extensive experience in strategic partnerships and marketing within the sports and hospitality industries. Currently serving as the Director of Strategic Partnerships at the National Western Stock Show since January 2019, Jessica previously held the position of Director of Marketing at Growler USA from April 2017 to December 2018. Before that, Jessica was the Senior Brand Manager for Expansion at Qdoba Restaurant Corporation, where responsibilities included brand development, communications strategy, and marketing planning for new restaurant openings. Earlier roles include Manager of Partnership Services at Kroenke Sports Enterprises and various positions at the Boston Celtics, where Jessica developed and implemented sponsorship marketing plans and managed partnership contracts. Jessica holds a Master’s Degree in Sports Management from Springfield College and a Bachelor of Arts in Political Science from Saint Michael's College.
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