Giovanna Falco

Giovanna Falco is a seasoned Marketing Manager with extensive experience at Natura, where employment began in February 2007. Currently serving as Gerente de Marketing, responsibilities include overseeing activation marketing for skin/body care and makeup categories, managing product launches, communication campaigns, promotions, pricing, and category results, notably contributing to the success of the Tododia brand in Brazil. Previous roles at Natura include Analyst of Marketing, where significant projects were led, and Trainee/Coordenadora de Marketing, focusing on business management and strategic development. Additionally, Giovanna completed a trainee position at Limkokwing University in Malaysia, assisting the university's president. Educational background includes a degree in Business Administration from ESPM Escola Superior de Propaganda e Marketing, achieved in 2008.