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Giovanna Falco

Gerente De Marketing at Natura

Giovanna Falco is a seasoned Marketing Manager with extensive experience at Natura, where employment began in February 2007. Currently serving as Gerente de Marketing, responsibilities include overseeing activation marketing for skin/body care and makeup categories, managing product launches, communication campaigns, promotions, pricing, and category results, notably contributing to the success of the Tododia brand in Brazil. Previous roles at Natura include Analyst of Marketing, where significant projects were led, and Trainee/Coordenadora de Marketing, focusing on business management and strategic development. Additionally, Giovanna completed a trainee position at Limkokwing University in Malaysia, assisting the university's president. Educational background includes a degree in Business Administration from ESPM Escola Superior de Propaganda e Marketing, achieved in 2008.

Location

São Paulo, Brazil

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Natura

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Founded in 1969, Natura is a Brazilian multinational in the cosmetics and personal care segment, a leader in direct sales in Brazil, and recognized for protecting the Amazon social biodiversity through its sustainable business model. Cruelty free. 100% vegan. With 7,000 employees and 2 million beauty Consultants worldwide, Natura operates in 11 countries. In 2014, Natura became the first publicly traded company to receive B Corp ™ certification, and its third certification was concluded in 2020. Natura’s Ekos line is certified by the Union for Ethical Biotrade (UEBT). Learn more: natura.com


Headquarters

São Paulo, Brazil

Employees

5,001-10,000

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