Naturich Labs, Inc.
Karika Purohit Patel is a seasoned professional with extensive experience in the personal care and retail industries. Currently serving as Chief of Staff at Naturich Labs, Inc. since June 2024, Karika previously held the role of Brand Owner and ReFounder at Seed Phytonutrients, emphasizing sustainable clean beauty. With a solid background at Naturich Labs as Director of Corporate Strategy & Business Development and various positions at Target including Lead Accelerator Program Manager and Special Projects Sr. Buyer, Karika has demonstrated expertise in strategic innovation, brand development, and project management. Educational credentials include a Master of Business Administration (MBA) in Marketing from The University of Texas at Austin and a Bachelor of Arts in Biology with a concentration in Business Foundations from the same institution.
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Naturich Labs, Inc.
Naturich Labs, Inc. is a dynamic full service personal care manufacturer dedicated to creating world class products which are naturally and organically derived. We have an experienced staff committed to launching high performance products with cutting edge R&D, outstanding customer service, and manufacturing superiority. NLI’s passion for excellence begins with our founder, Prakash Purohit. During his 18 year tenure as Executive Vice President of R&D for Aveda he launched over 400 products which became the benchmark for the beauty industry.Today as the President of NLI, Prakash provides the vision, leadership, and direction for both our domestic and international R&D laboratories. Our team strives to identify new technologies for today’s evolving market trends, utilizing multiple patents revolving around essential oils, and raising the bar by researching new raw materials and developing unique proprietary manufacturing processes. While NLI began as a boutique manufacturer in a big industry, creating niche brands for celebrity hairstylists, today we are a major player in the beauty industry, launching unique brands for our diverse clients. Our new 50,000 square foot manufacturing facility follows the strictest GMP guidelines, is FDA registered and is in the process of obtaining an Organic certification. We take a tremendous amount of pride in providing our customers with the highest level of customer service to ensure their satisfaction with our products and services. Whether it’s our skilled brand managers, graphic designers, project managers, or global sourcing experts, NLI partners with you to: - Provide turn-key solutions from conceptualization through launch and replenishment - Upgrade current formulations from controversial raw materials to natural and environmentally friendly ingredients - Develop cost-effective methods to introduce your natural product into the market - Share our increased knowledge of constantly-evolving natural technology