David O'Donnell

David O'Donnell is currently the Head of Price Optimisation for Short Term Borrowing at NatWest Group, where they lead a team focused on enhancing pricing capabilities for lending products using data science. Previously, they served as a Senior Decision Analyst at Barclays UK, driving significant improvements in loan pricing strategies and customer eligibility. Prior to that, David was a Manager in Data and Analytics at PwC UK, overseeing data assurance projects, and they began their career as an Analytics Manager at RBS, contributing to several key projects in customer experience and analytics. David earned a PhD and a B.Sc. in Statistics from The University of Glasgow.