Aimee F.

Aimee F. has extensive work experience in content strategy and marketing roles. Their most recent position is as a Senior Director of Content & Communications at Naviguard, a UnitedHealthcare company. In this role, they are responsible for establishing a content center of excellence to support employers, brokers, and members.

Prior to their current role, Aimee worked as an Independent Consultant, where they undertook various projects. Some of their notable projects include working with Wimmer Solutions on a Talent & Learning Experience Activation project for Microsoft and designing an enterprise content center of excellence for Boston Scientific through VendorPass.

Aimee also has significant experience working at 3M, where they held multiple roles. These roles include a Global CX Content Strategy & Operations Manager, a Global Digital Marketing Insights & Analytics Leader, a Global Customer Experience & Content Strategy Manager, and a Global Digital Marketing & Content Marketing Strategy Manager for 3M Medical. In these positions, they led the development and execution of content strategies, customer journey mapping, and omnichannel marketing efforts.

Additionally, Aimee worked at Opus National, L.L.C. as a Brand Manager and Creative & Interactive Director. During their tenure, they led an enterprise rebranding initiative and built an enterprise design center of excellence.

Overall, Aimee F. has a diverse and extensive background in content strategy, marketing, and brand management, with a focus on delivering impactful and engaging content experiences.

Aimee F. has a Bachelor's degree in Marketing Innovation & Management from Concordia University-St. Paul. Aimee also completed a Legal Assistant Program at Inver Hills Community College and a Graphic Design Program at Saint Paul Technical College. Aimee has obtained various certifications, including AI Show: The Basics of Prompt Engineering with Azure OpenAI Service, Advanced Prompt Engineering Techniques, Introduction to Prompt Engineering for Generative AI, Mitigating Prompt Injection and Prompt Hacking, Prompt Engineering: How to Talk to the AIs, How to Design and Deliver Training Programs, The Future of Workplace Learning, Using Emotions to Leverage and Accelerate Change: A Guide for Leaders, Cert Prep: PMI Agile Certified Practitioner (PMI-ACP), Social Media Marketing: Strategy and Optimization, Project Management Foundations: Requirements, Speaking Confidently and Effectively, Fast Track to Digital Marketing, Medallia Operational Customer Experience Management (CEM), Fast Track to Modern Marketing, Digital Marketing Expertise, Brightedge SEO Certification, UBC Award of Achievement in Digital Analytics, and Lean Six Sigma Green Belt (ICGB).