Catherine Lane

Vice President, Brand & Engagement Marketing at Navvis

Catherine Lane has a diverse and extensive work experience in healthcare marketing and consulting. Catherine is currently working at Navvis as the Vice President of Brand & Engagement Marketing. Prior to that, they held the position of Director of Engagement Marketing at Navvis. In 2016, Catherine founded their own consulting firm, Lane Consulting, where they served as the Chief Executive Officer until 2018. Before starting their own company, they worked at Healthways as the Vice President of Marketing, overseeing campaign planning, creative development, and client services. Catherine also held various roles at Healthways, including Director of Marketing Operations and Director of Marketing. Catherine began their career as a Business Consultant at Aspect Communications and later worked as an Operations Manager at Aegis Marketing Group. Throughout their career, Catherine has demonstrated strong leadership skills and experience in strategic marketing, campaign planning, and client management.

Catherine Lane earned a Bachelor of Business Administration (BBA) degree with a focus on Marketing from the University of Kentucky, completing their studies between 1992 and 1996.

Links

Timeline

  • Vice President, Brand & Engagement Marketing

    October, 2021 - present

  • Director, Engagement Marketing

    December, 2017