Yisel Taveras

Yisel Taveras is a seasoned professional in digital content strategy and management, currently serving as Senior Manager of Content Insights for the WNBA at the National Basketball Association (NBA) since March 2022. Taveras has a robust background, having previously held positions as Manager and Associate Manager of Digital Content Strategy at the NBA, as well as content roles at Talkwalker and Nielsen, where responsibilities included operating Social Content Ratings and reviewing television metadata. Taveras's career began at Fox Television Stations, holding various roles from Production Assistant to Sales Assistant, demonstrating a wide range of skills in media operations, social media management, and project coordination. Taveras holds a Master’s Degree in Television Management from Drexel University and a Bachelor of Arts in Radio and Television from Rider University.