NBCUniversal
Daniel Mayerhofer has extensive experience in product management and data analytics, particularly in the advertising sector, with a focus on advanced advertising at NBCUniversal Media, LLC from July 2006 to March 2021. Positions held include Vice President of Product Management for Data-Enabled Advertising, Director of Product & Analytics for AdSmart, and Senior Manager of Data Platforms & Strategy, where responsibilities included leading reporting and analytics initiatives, developing pricing methodologies, and implementing necessary tools for ratecards. Earlier, Daniel gained experience as a Community Relations Intern at the University at Albany while pursuing a Bachelor of Arts in Business Administration with a concentration in Marketing and Management, and was actively involved in the university's men's soccer team.
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NBCUniversal
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NBCUniversal is one of the world's leading media and entertainment companies. They began separately as NBC and Universal, both in the new world of motion picture, production, and distribution. In 2004, they merged to become a new media conglomerate. Today, they own and operate over 20 different businesses across 30 countries. Their services include development, production, marketing of entertainment, news and information. Within their services, they own and operate various portfolios of news and entertainment television networks, a premier motion picture company, television production operations, television stations group, theme parks, and streaming services. They are a wholly owned subsidiary of Comcast. Notable brands within their Film portfolio are Universal Pictures, DreamWorks, and Focus Features. Their News portfolio includes NBC News, MSNBC, and CNBC. Parks and Resorts consists of Universal Studios Hollywood, Universal Orlando Resort, Universal Studios Japan, Universal Studios Singapore, and Universal Beijing Resort. TV & Streaming is a larger portfolio that consists of NBC, NBC Sports, Telemundo, peacock, Oxygen True Crime, Universal Kids, USA, SyFy, GolfNow, hayu, bravo, E, and Fandango. Lastly, the TV studios group is recognized by their Universal Television, UCP, Universal Television Alternative, and Universal International Studios brands.