Erin Keels is a strategic digital marketing and social media leader with over 8 years of experience in driving innovative campaigns across entertainment, sports, and consumer brands. Currently serving as the Director of Brand Strategy & Engagement at NBCUniversal, Erin has achieved notable success, including launching high-performing campaigns for titles such as KELCE and The Traitors US. Erin also owns The Avid Wave, specializing in brand development and strategic digital marketing consulting. They hold a Master's degree in Strategic Public Relations from the University of Southern California and a Bachelor's degree in Sociology from Vanderbilt University.
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