NC Squared
Colin Price is an accomplished marketing and growth professional with extensive experience in leading growth strategies across various companies in the technology and fintech sectors. Currently serving as Head of Growth at NC Squared since February 2025, Colin has previously held the same role at Kriya and served as Director of Growth Marketing at Codat, a Series C startup. With a strong foundation in partnerships and channel marketing, Colin has held senior positions at GoCardless and Lightspeed Commerce, as well as roles at Constant Contact, Oracle, and Hitachi Data Systems. Colin's educational background includes a Master’s Degree in Illustration from Nottingham Trent University and a Bachelor's Degree in Media and Sociology from the University of Birmingham, complemented by a certification from the Digital Marketing Institute.
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NC Squared
Distribution Engine is an easily configurable, intelligent, rules-based lead assignment engine that ensures your Leads, Opportunities, Contacts (or any standard or custom SFDC object) are automatically distributed to the right team member at the right time. Be confident your leads are getting the follow-up they deserve. Distribution Engine is lead assignment automation made simple. Designed for sales operations to easily set-up and maintain lead routing to match your sales processes without using complex Salesforce workflow rules. Increase fairness, productivity and predictability by using an intelligent rules-based engine to automate your lead assignments.