Jennifer Personette is Executive Vice President and Chief Marketing Officer for NCR Atleos.
As Chief Marketing Officer, Jennifer is responsible for the strategic direction of NCR Atleos’ marketing, communications and external affairs, including brand and industry marketing, analyst and media relations, government relations and community affairs, creative services, customer experiences and employer brand.
Previously, Jennifer was with NCR, most recently as Chief Marketing Officer. Since she joined NCR in 2014, Jennifer has played an integral role in evolving the marketing organization and enterprise brand to reflect NCR’s transformation to a software-led, as As a Service company. As NCR separated into two independent companies over the past year, she led the rebranding initiative for both companies, which involved extensive research to understand the value our customers placed in the 140-year-old NCR brand and develop the names and identities of two new companies that would excite our customers while continuing to build on NCR’s strong legacy.
Prior to NCR, Jennifer owned and operated two different marketing agencies that worked with wide-reaching clients, including Lowe’s Home Improvement, Kellogg’s and Coca-Cola. She is an 11-time ADDY Award winner and holds a bachelor of business administration from Georgia Southern University, as well as an Innovation Management Certificate from the Georgia Institute of Technology.
Her community involvement has included serving as a Vice President for the American Marketing Association, co-founder and steering committee member of the San Diego Museum of Art and Board Director and Marketing Chair for Home Start, a non-profit child abuse prevention and treatment agency.
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