We're a fiercely independent, full-service marketing communications agency and consultative partner. We specialize in solving complex marketing challenges for global brands. Yet our purpose is simple – to deliver customers.

Founded in 1971, Nelson Schmidt has been solving complex marketing challenges for our clients for more than 40 years. We are proudly headquartered in Milwaukee, Wisconsin, with another location in Madison. Our client list includes globally recognized brands, such as Whirlpool Corporation, Change Healthcare, Panduit and Wisconsin Economic Development Corporation.

We recognize that the marketing industry is changing, and the solutions that worked yesterday are drastically different than those that will be most effective tomorrow. That’s why we build new roads that lead directly to measurable outcomes for our clients. Our ability to do so is based on our three brand pillars:

Considered Purchase Marketing
As the lines between B2B and B2C become increasingly blurred, we’re pioneering a more focused marketing approach that taps deeper into customer buying behavior.

Global Marketing Management
Nelson Schmidt is a member of MAGNET, the Marketing & Advertising Global Network, an organization of independently owned and operated agencies who work together to provide multinational clients with global reach while maintaining a single point of contact and control.

Performance-Based Accountability
Marketing is an investment, and we’re committed to ensuring that our products and services produce measurable returns. We’re confident enough in our ability to help our clients exceed their objectives that we are willing to put our compensation on the line based on the performance of our work.

Advertising

Consulting

Marketing

Nelson Schmidt Inc.

Nelson Schmidt Inc.'s headquarters in Milwaukee, WI, United States

Dan Nelson

Spencer Allen

Lynne Chamberlain

Shelly Schumacher

Rachel Bertsch

Jason Gantner

The Marketing and Public Relations team at Nelson Schmidt Inc. is responsible for developing and executing comprehensive marketing strategies to solve complex challenges for global brands. They focus on considered purchase marketing, global marketing management, and performance-based accountability to drive customer acquisition and measurable outcomes. The team handles brand positioning, media relations, social media engagement, and ensures cohesive messaging across all channels to enhance brand visibility and reputation.

Marketing and Public Relations

The Creative Team at Nelson Schmidt Inc. is responsible for crafting compelling and innovative visual and written content that aligns with client brands and marketing goals. This team leverages its expertise in design and storytelling to produce marketing collateral that effectively communicates client messages, fuels engagement, and drives measurable outcomes. From conceptualization to execution, the Creative Team plays a pivotal role in delivering impactful solutions that solve complex marketing challenges for global brands.

Creative Team

The Leadership Team at Nelson Schmidt Inc. is responsible for setting the strategic direction of the company, ensuring alignment with the firm's mission and brand pillars. This team oversees major operational functions, drives innovation, and facilitates collaboration across departments to tackle complex marketing challenges. They are instrumental in maintaining relationships with key clients, managing performance-based accountability, and pioneering new marketing approaches to achieve measurable outcomes.

Leadership Team

This department focuses on building and maintaining web applications and online platforms.

Nelson Schmidt Inc.

Org chart

Teams

Marketing and Public Relations

Creative Team

Leadership Team

Web Development

Offices

Nelson Schmidt Inc.

Org chart

Teams

Marketing and Public Relations

Creative Team

Leadership Team

Web Development

Offices

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