Montserrat Arroyo

Montserrat Arroyo is a marketing professional with extensive experience across various roles. Currently serving as a Senior Associate in Affiliate Marketing at GroupM since April 2022, Montserrat previously worked as a digital marketer at Azorica and as a Marketing and Development Manager at HTS BIO, where responsibilities included project management, product development, and customer support. Additional experience includes internships in marketing at Serina Design and AI Expresión, as well as a role as a Project Developer at Nielsen, focusing on client relationship management and product analysis. Montserrat holds certifications in Digital Marketing and a Master’s degree in Marketing and Communication from Esupcom, complemented by a degree in Communication Sciences from Universidad La Salle, A.C.