Bonnie Zimmerman

Bonnie Zimmerman is a strategic leader with extensive experience in audience insights, brand strategy, and innovative solutions for positive-impact organizations. Currently a Co-Founder and Head of Strategy at merit and a Creative/Strategy Leader at Neol, Bonnie empowers creative leaders through technology and collaboration. Previous roles include Head of Strategy at FiveStone, Freelance Brand Strategy partner at The Cricket Group, and Director of Client Services at GutCheck. With a master’s degree in Materials Science and Engineering from Clemson University and a bachelor's degree in Chemistry from Georgia Southwestern State University, Bonnie combines technical expertise with a passion for human-centered approaches. Additionally, Bonnie has experience as a beekeeper at Topo Wilderness Apiary and as a Principles of Engineering Instructor, reflecting a diverse skill set and commitment to education.