Michelle Robin

Michelle Robin has a diverse work experience spanning several industries and roles. Michelle currently works at Neon One as the Director of Product Marketing, where they are responsible for shaping the company's product story and executing sales enablement, product launches, marketing campaigns, and customer success initiatives. Michelle is also focused on establishing communication processes across teams to ensure consistent messaging and developing product launch processes and go-to-market strategies.

Prior to this, Michelle worked at Brand Your Career as a Product Marketing Director and Career Brand Strategist, helping clients market themselves effectively in order to stand out in a crowded job market. Michelle conducted career audits and provided guidance on personal branding and marketing.

Michelle also has experience at AMA Chicago, where they served as VP/Director of Programming and led the workshop series, sourced speakers, and ensured the smooth running of events. Michelle also volunteered on the Career Connections Committee, assisting with event planning and navigating virtual event formats.

Michelle previously worked at isolved as a Senior Product Marketing Manager, where they established the product marketing function for the benefit services portfolio and addressed challenges related to brand recognition and market education.

Michelle's earlier experience includes roles at Wolters Kluwer | CCH as a Product Manager and Marketing Promotions Manager, where they improved workflow processes, led lead generation programs, and had key accomplishments in writing and creating marketing support materials. Michelle also worked at IBM (SPSS) as a Writer-Designer and Design and Production Lead, focusing on direct marketing and graphic design.

Additionally, Michelle worked as an Art Director at Advantage Advertising, designing recruitment display ads for various clients. Michelle started their career at Reed Business Information as a Design Editor, working on Packaging Magazine and later designing custom publications in the art department.

Overall, Michelle Robin has a strong background in product marketing, career branding, event management, and marketing communications, with a proven track record of successfully leading teams and driving results in various industries.

Michelle Robin has a Bachelor of Arts in Journalism (BAJ) from Indiana University Bloomington. Michelle also attended Glenbrook North, although no degree or field of study is mentioned for this school.

In terms of additional certifications, Michelle obtained the following:

- Jodi Glickman on Pitching Yourself from LinkedIn in December 2019

- National Certified Resume Writer (NCRW) from The National Resume Writers' Association in February 2015

- Certified G3 Coach -- Get Clear, Get Found, Get Hired! from The Academies Inc: Career Coach Academy | Job Search Academy | Leadership Coach Academy in July 2014

- Certified 360Reach Analyst from Reach Personal Branding in June 2014

- Certified Professional Résumé Writer (CPRW) from Professional Association of Résumé Writers and Career Coaches in August 2013

- Pragmatic Marketing Certified (PMC), obtained in June 2010. The institution providing this certification is not specified.