Neha Kargupta

Neha Kargupta's work experience begins in 2013 as a volunteer at Shwas Charitable Trust. In 2015, they worked as a Social Media Marketing Intern at BookEventz.com, where they focused on SEM and social media marketing for Urbanrestro. Neha then joined Nielsen in 2016 as a Market Research Analyst, specializing in analyzing and presenting large amounts of data to clients, providing actionable recommendations, and estimating sales potential. In 2018, they joined Nepa as a Project Manager, responsible for project estimation, resource allocation, project timelines, and data monitoring. Neha then advanced to the role of Senior Project Manager, leading a team focused on end-to-end project delivery and client consulting for marketing optimization and customer experience solutions. Currently, they serve as the Head of Adhoc & Campaign at Nepa, with a focus on scaling and optimizing the Paths to Purchase approach.

Neha Kargupta completed their Master of Business Administration (M.B.A.) in Marketing from IBS Mumbai from 2014 to 2016. Prior to that, they obtained their Bachelor of Engineering (BEng) in Electronics and Communication Engineering from Gujarat Technological University between 2009 and 2013. Neha completed their high school education in Science from Kendriya Vidyalaya (ONGC), Ahmedabad from 1997 to 2009.